Saturday, September 06, 2008

10 communications objectives for using social media


We just love lists, don't we? Chris Brogan posed an interesting question on his blog as to what we considered the top communications objectives for using social media, eliciting a multitude of responses.

This is my list of Top Ten Social Media Objectives (SMO):









1. Communicate.
2. Collaborate.
3. Connect.
4. Create.
5. Consider.
6. Cooperate.
7. Compare.
8. Converse.
9. Compel.
10. Confide.

All leading to the big “C”: CHANGE. Ok, make mine a list of 11 communications objectives for using social media.


I'll post this query on LinkedIn; my other "list" questions have been well-received. So, we'll see what responses this one generates.

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